« back published by Martin Joo on July 7, 2026
How to build your own software business
In the last 10+ years, I started ~8 software businesses.
Lots of them failed.
Some of them were successful.
In a new, daily newsletter, I'll share everything I know about:
- SaaS
- Marketing
- Content
So business and software in general.
It's called The Spired
